Cozy Bus Shelter by IKEA

Advertising campaign nowadays keep getting more and more creative. Including this IKEA campaign I found via freshome. Since the first time I know Ikea, it always had a creative advertising campaign. Last time it was the billboard that wrote the word LOVE by using the Ikea furniture, the other time Ikea was making a campaign by designing a train using Ikea fabrics. This time it's a "bus stop" advertising campaign in Paris. It turns bus shelter into small cozy lounge. Don't you just think it's unique and creative? =)

(all images via here)